Welcome to episode 164 of our podcast, The Executive Edge with Jeanne Omlor

Jeanne is a business accelerator expert for coaches and consultants. With a background in fashion before deciding to become an actress, she grew up in Australia and settled in Paris for several years. Then took up translation work from French and after 8 years in Europe, she moved to New York.

She became an executive recruiter for Wall St and a consultant for them. Hiring top level people for business. She’s had an interesting life and learnt how to promote herself on social media. Driven to coaching and securing clients quite quickly, she excelled at it but taught herself well.

She raised enough to go from 0 to $2 million in 17 months.

What did she discover?

I asked her what she discovered and how she learnt what works. She feels working hard is vital. They eventually make it happen for themselves. She likes to achieve something smarter though, learning from other people’s success rapidly. She tries to know as much about her market as possible

Her rules and tips include: stop thinking about engagement and look at your numbers. She believes these are the numbers related to getting clients, securing someone who will pay and what works! So less about content and more about experimenting. Then monitoring if something good comes of it and learning from that. She rates a sales call as the best method because someone who talks to her is likely to buy from her.

That is the ‘highest impact action’. She tries to engineer what she calls a ‘beyond mindset’. Strategy and mindset are the keys to success. You can’t change these things for yourself easily but believing in yourself

She believes that being human sells and what that means is telling your own story for others to copy or emulate. It makes you appealing and that’s hopeful for people

She also tackled her mindset so that her confidence grew, and she spotted what was working as she went. She also feels that instead of being obsessive about branding, she thinks the ‘ground’ view is better – what do we need to do to get clients?

I found this episode revealing and compelling. I hope you will too